How Do You Take Care Of Yourself?

Campaign for TCOY, an in-house brand for Fanjoy

This campaign highlighted what it means to “take care of yourself” from an individualist point of view.

The capsule showcased Rick (my dog) and myself in an art studio, emphasizing my love for creative endeavors while spending time with one of my beloved pets, Rick.

Additional social content for the campaign helped emphasize the idea of taking care of oneself in your own unique way.

Creative Direction by Brian Flores

Photo + Video by Anton Meily

Social Content by Neeloo Fathi

Location c/o Emily Schwartz